Care the Whale Project

The Company participates in the Care the Whale project under the concept of “Invisible Waste,” which focuses on reducing greenhouse gas emissions through effective waste management. The key objective of the project is to reduce and eliminate waste generation at the source while promoting the efficient use of resources.

The project applies the Circular Economy concept in waste management to address waste issues that contribute to global warming, while also encouraging responsible and efficient resource utilization for long-term sustainability.

The Company has implemented waste management development initiatives through campaigns and awareness activities that promote proper waste segregation by category. These initiatives focus on enhancing knowledge and fostering environmental awareness among employees, while also creating motivation for waste segregation before disposal in order to strengthen understanding and promote sustainable waste management practices in the long term.

In addition, the Company promotes the concept of efficient resource utilization by providing birthday gifts to all employees in the form of the “Cat9” mascot keychain, which represents the Company under the Cat Couture concept. The keychain is produced from recycled materials made from plastic fibers derived from used drinking water bottles, reflecting the reuse of materials through recycling and environmentally friendly product design. The participation in the Care the Whale project reflects the Company’s commitment to reducing environmental impacts, lowering greenhouse gas emissions, and promoting business operations in line with sustainable development principles.